Tesla CEO Elon Musk praised Chinese automakers on Friday, calling them “the most competitive in the world” during a pre-recorded question-and-answer stream at the World Congress for New Energy Vehicles which took place on Friday. ‘is held in the Chinese province of Hainan.
Musk was very complimentary to the nation imperative for his electric vehicle business, and the comments come as Tesla tries to repair its reputation in China.
“I have great respect for the many Chinese automakers who use these (EV) technologies,” Musk said. In a three-minute appearance, Musk said Chinese automakers are the best when it comes to software, which he says “will shape the future of the auto industry.”
Tesla’s electric car makers in China include companies like Nio and Xpeng.
Musk’s presence comes as his company strives to solidify its reputation in China. The company broke new ground in 2019 at a large factory in Shanghai and has been seen as an illustration of Beijing’s efforts to allow more foreign companies to enter its relatively closed market.
However, negative pressure on Tesla has increased in China over the past year. A high-profile case occurred in April when a woman, who claimed to be a Tesla customer, protested the alleged failure of her car’s brakes at the Shanghai Auto Show. Video of the incident went viral on Chinese social media, and state media
said Tesla had an “arrogant and domineering position” in China.
It has also undergone regulatory review regarding its confidentiality and, to a lesser extent, the recall in China.
“Tesla is fully aware of the gravity of the public relations crisis” it is facing in China, said JL Warren Capital, an equity research firm that focuses on Chinese and US companies with high exposure to the market, said this summer. China. Written at the beginning. According to Bloomberg, Tesla reached out to social media influencers in China to try to remove or recover their important posts, including some well-known automotive experts.
Tesla sold 44,264 Chinese-made vehicles in August, of which 31,379 were exported. This is an increase from 32,968 Chinese-made vehicles sold in July and 33,155 units sold in June.
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